Things that matter. 

The challenges my clients need to solve give their customers the power to do more, and be more.

Things that matter.

The challenges my clients need to solve give their customers the power to do more, and be more.

"We want to create a unique experience for our customer."
"We want to define a successful market entry strategy."
"We want to probe the future of our industry or category."
"We want to reimagine our product and customer experience."
"We want to design a meaningful solution, not just a device."
"We want to create a unique experience for our customer."
"We want to define a successful market entry strategy."
"We want to probe the future of our industry or category."
"We want to reimagine our product and customer experience."
"We want to design a meaningful solution, not just a device."

Design for growth.

I can support you at three different stages of your business growth.

Design for growth.

I can support you at three different stages of your business growth.

3-way-engagement-graph
3-way-engagement-graph

From creating and launching new solutions to improving existing ones. Or if your business starts declining, helping you pivot and reinvent.

Create. Accelerate. Reinvent.

Which stage of business growth are you at?

Create. Accelerate. Reinvent.

Which stage of business growth are you at?

01.

Create

Identify opportunities, ideate and refine innovative products and services, and create compelling customer experiences for a successful market launch.

02.

Accelerate

Enhance your product and service experience to improve business performance, leverage usage data, and capitalize on my 20 years of experience.

03.

Reinvent

Leverage emerging technologies and build on future research to evolve or disrupt your product and service offering, initiating a new business cycle.

Make things work.

To design successful experiences into innovative products, it's not just what it looks like and feels like — it's how it works.

Make things work.

To design successful experiences into innovative products, it's not just what it looks like and feels like — it's how it works.



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My skills to help.

Over 25 years of shaping digital and physical into winning products of business, brand, technology, and delight.

My skills to help.

Over 20 years of shaping digital and physical into winning products of business, brand, technology, and delight.

henrik-jensfelt-profile-image

Strategy

I help you define what to build and why.

Companies often skip this vital step in their product innovation journey. It's a powerful catalyst for spinning new revenue opportunities and future-proofing innovations. I work with stakeholders to envision a clear direction of what we are building, for whom, and why.

Design

I design how it looks, how it works, and how it feels.

Most designers focus on how things look, but if your product doesn't work and feel the way your customers expect, it will not succeed. Since my clients' success is my source of pride, it drives me to consistently and reliably deliver products and experiences that lead industries and define categories.

Leadership

I gather world-class teams to create, build, and launch your product.

I have numerous years of experience in leading teams – from global design organizations in multiple locations at Sony to smaller cross-functional groups for innovation projects with clients. Throughout the entire innovation process, I lead and design fluently, from upstream strategy and conception to detailed design and implementation.

The type of work I do.

The type of work I do.

Smart-home-icon
Smart Home & Appliances
consumer-electronics-icon
Consumer Electronics
mobile-computing-icon
Mobile & Computing
health-wellness-icon
Health & Wellness
digital-transformation-icon
Digital Transformation
commercial-equipment-icon
Commercial Equipment
service-experience-icon
Service Experiences
Mobility-icon
Mobility
living-spaces-icon
Living Spaces

Who I've worked with.

Who I've worked with.

sony-logo
ericsson-logo
ikea-logo
electrolux-logo
essity-logo
sirin-labs-logo
facebook-company-logo
jabra-logo
bega-logo
vodafone-logo
t.mobile-logo
orange-logo
sony-ericsson-logo
hags-logo
friskis-svettis-logo
fagerhult-logo
kinnarps-logo
spotify-logo

What they say.

What they say.

How to design your next thing?

How to design your next thing?

1. Exploratory Call

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We’ll start out by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right fit.

2. Custom Proposal

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If I think I can help you successfully create, improve, or reinvent your next thing, I’ll put together a proposal which will serve as the playbook for getting you the right results.

3. Get Results

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I'll take the guesswork out of designing your next thing, from vision and concepts through design development, detailing, prototyping, and guidance in manufacturing.

Find out how you can innovate the way you innovate with my free downloadable guide.

Find out how you can innovate the way you innovate with my free downloadable guide.